Showing posts with label 1010 Global. Show all posts
Showing posts with label 1010 Global. Show all posts

Monday, October 18, 2010

TVCs for pondering

So Bruce asked me about my thoughts on a couple of ads - so I shall share these thoughts with everyone. How lucky.

This is for 10:10 global trying to encourage people to cut their carbon emissions.



I personally think this is horrendous. It's not clever, or funny or endears me to the cause in any way shape or form. It actually makes me a little mad. Negative consequences, more to the point negative consequences which are fictitious don't work for me. Yuck. I would change the channel to specifically get away from this ad.

Next ad is for the Windows Phone:



This I quite like until the last the last 10 seconds when the commercial makes NO sense at all.
The first 50 seconds are so so true and funny and clever and I can see myself and MANY people I know it a number of those situations. The issue, is that I don't believe that a phone which is capable of more would ever fix the behaviour which is shown. No way, no how. I became like some of the people represented in this commercial once I got my android. More access to more information, all the time = non-stop phone fiend.

On a related note, this is a nice commercial touching on some similar themes:

Hat tip to @Designpimp for the video above.

That's all I have to say. Anyone else got any thoughts??