Thursday, August 12, 2010

WTF ASB?

OK. So I get it, you guys lost the account and Droga are going to take over real soon (they haven't already right?) but what the f**k is this about?
Is there an entire campaign that I have missed. What relevance does this dog have? Or staring? Surely if you wanted to talk about animals that stare you would use an owl? Right? (It's the animal which springs to my mind when you talk about staring.)

All this does, is make me doubt ASB's ability to take itself and it's business seriously. Come on people - financial institution. That's not the client to be pulling your kooky shit with.

1 comment:

Peter Thomson said...

Almost as weird as ASB's homepage campaign:

http://peterthomson.posterous.com/